CHAIN STORE SOLUTIONS
Control shelf-edge media from the Home Office!
Chain stores need a consistent look-and-feel across their many stores. DESIGN-R-LABELS Home Office allows the chain’s corporate office to control the appearance and release of signs and/or labels. DESIGN-R-LABELS features standard Microsoft Office controls that enable the central office personnel to quickly become masters of form and template design, creating rich, powerful, and intelligent templates that promote and enforce the companies’ image.
Economically maintain branding and control pricing to your in-store signs and labels across all store locations while at the same time not adding time-consuming tasks for store personnel.
DESIGN-R-LABELS templates offer rule based or “if-then” reasoning that can be built right into the template without any programming by corporate or store personnel. This unique capability ensures the result will be what the home office wanted because the intelligence was built-in to the template and not dependent on the store personnel.
Whether your chain has ten stores or ten thousand stores, DESIGN-R-LABELS is flexible by module and scalable to meet your needs. The system features the retail industries most powerful design program coupled with the most flexible in-store printing solutions available. In-store printing is accomplished with our print engine, PrintLab in either a thick or thin client solution. Printlab features the ability to read a data file in ASCII format, fixed or delimited or ODBC compliant, and pass the product data through the forms and templates created by the DESIGN-R-LABELS Home Office system, producing professional, timely signs and labels. Options also exist for reading SQL and other proprietary formats. Optional capabilities include FlashPrint for printing one-off or ad hoc sign/label printing plus more…
Branding & Image:
Companies spend countless dollars to build and maintain their brand and image every year. However, companies are falling short when it comes to their in-store shelf-edge advertising. This is where your customer makes the final decision to buy, or not to buy. Everyone knows that shelf labels should be accurate and easy to read, and that signage should be bold and inviting, in addition to informational. But, if you really want to set your company apart from the competition, you need to take it up a notch. Improve your customers experience with things like nutritional facts, suggestions for product pairings, and savings. Reinforce your image by extended your branding all the way to your shelf-edge. Don’t let inaccurate labels and unprofessional hand-written signage tarnish your image.
RTI can further help you enforce your brand with custom shelf-edge signage and labels produced with your company logo, branding colors, and/or slogan.
• Print Release
• Branding & Image